Melanie Martinez – Alphabet Boy

About to start her first world tour, the young but yet so ripe talent Melanie Martinez has released another video from her beautiful first studio album Cry Baby. This time the choice fell on the track Alphabet Boy which, however despite a video, it is not a real single. Indeed this is just a promotional choice limited to the web, to expand Melanie‘s notoriety not only in USA but especially overseas, where, unfortunately, she is still virtually unknown outside a small niche of supporters. Such a Pity (Party!).

Alphabet Boy is the eighth track (woof!) extracted from the lucky Cry Baby, and definitely the most unexpected one. IMO there were many other tracks to pick up from Cry Baby and to promote as proper singles, such as the creepy but wonderful Mad Hatter. In Alphabet Boy video, (that is actually disguised as a lyric video) the beautiful bi-coloured Melanie shows the world she has grown up and that she is no longer the little girl who listened to all the stories of her Alphabet Boy.

I still love Melanie Martinez and her gothic pop vein, although Alphabet Boy is not exactly the best she can offer. While we wait for the start of Melanie‘s tour, enjoy the ironic Alphabet Boy.

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Melanie Martinez – Soap

Who remembers Melanie Martinez? This very young and talented girl enthused the stage of The Voice USA edition some years ago with a terrific acoustic version of Britney’s Toxic. But unfortunately, the talent show didn’t give the 20 y.o. singer the success she actually deserves. We know the biz doesn’t always reward who really deserves it, and it’s so damn sad!

But Martinez didn’t give up at all. And now she is ready to hit the mainstream with her last electro pop tasty album Cry Baby (out on August), anticipated by the debut single Soap. This song is the perfect example of a spotlessly packaged track with a so refreshing beat which reachs its peak during the chorus, fully covered with a bubble-beam-beat that takes the track on a complete new level. I am just scared that this track could be way too sophisticated to be understood by the mass.

I could think of Melanie as a happier version of Lana del Rey, stuffed with all the irriverence of Charli XCX. I really wish the best of luck to this artist. Yes, because she is an Artist (capital A). Enjoy Soap.